Nintendo Announces Switch 2 Price Rise ‘In Light of Changes in Market Conditions,’ Issues Apology

Nintendo has announced price rises for Switch 2 consoles across the globe, blaming “changes in market conditions.”

“Given that the impact of various changes in market conditions is expected to extend over the medium to long term, price revisions are also planned outside Japan,” Nintendo said.

In the U.S., Switch 2 is going up by $50, from $449.99 to $499.99. In Canada, Switch 2 rises from $629.99 to $679.99. In Europe, Switch 2 goes up from €469.99 to €499.99.

The price rises kick in on September 1, 2026. Nintendo warned price rises for Switch 2 and the original Switch are coming in other regions.

“We sincerely apologize for the impact these price revisions may have on our customers and other stakeholders, and we deeply appreciate your understanding,” Nintendo said.

In its outlook for the current financial year ending March 31, 2027, Nintendo said Switch 2 “got off to a good start” following its June 2025 launch, and it’s now sold 19.86 million units. However, Nintendo expects to sell fewer Switch 2 units in the current financial year, predicting 16.50 million, or -16.9% year-on-year. It expects software sales will rise, however, from 48.71 million units to 60.00 million units.

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Wesley is Director, News at IGN. Find him on Twitter at @wyp100. You can reach Wesley at wesley_yinpoole@ign.com or confidentially at wyp100@proton.me.

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