McDonald's has introduced a brand-new Pro Game Menu and an 'Archie' device that will keep you from going AFK while you're eating, but it's only available in Türkiye.
McDonald's Türkiye announced the news today, saying the 'Archie' is inspired by the iconic Golden Arches of the fast food chain, and it "brings the controller's analog sticks together, allowing the character to continue moving when the player is briefly away from the screen (AFK)."
So, how do you get your hands on this device if you happen to be in Türkiye? It is available exclusively through delivery orders via the aforementioned Pro Gamer Menu, which includes a Big Mac, medium fries, a medium coke, and 8-piece onion rings.
"Being away from the screen during online gameplay—especially in high-intensity moments—can directly disrupt the flow of the game," Özdeş Dönen Artak, CMO of McDonald's Türkiye, said. That is why many players turn to different workarounds. We transformed this behavior into a gamer insight and made Archie part of the McDonald's experience by offering it as a gift to customers who order the Pro Gamer Menu."
McDonald's is no stranger in trying to capitalize on what's hot in the world of pop culture, as it recently released KPop Demon Hunter meals, which lets you enjoy a Saja Boys breakfast or a Huntrix lunch/dinner meal.
Oh, and we can't forget about the time it brought back Rick and Morty's Szechuan dipping sauce, collectible cups inspired by Beanie Babies and other beloved 90s and 2000s properties, or when it had to stop its patrons from ordering Happy Meals to just get exclusive Pokémon cards, as they were just throwing out the food.
Adam Bankhurst is a writer for IGN. You can follow him on X/Twitter @AdamBankhurst, Instagram, and TikTok, and listen to his show, Talking Disney Magic.
