Amazon is currently offering unbelievably strong discounts on Apple AirTags in both the US and the UK as part of its New Year sales, making this one of the best times to buy a four-pack in either region.
In the US, Amazon has dropped the Apple AirTag four-pack to $64.99 shipped, working out at $16.25 per tracker. That is the best price since the Black Friday and Christmas sales, and one of the lowest prices seen so far this year. It is a solid saving if you are buying ahead of time or finally sorting out all the items you keep misplacing.
UK shoppers are getting the even better end of the deal. The Apple AirTag four-pack has fallen to a record-low £59, beating Amazon’s previous best price of £74 during Black Friday by a huge margin.
At £14.75 per AirTag, this is comfortably the cheapest the four-pack has ever been in the UK, and a genuinely standout offer. At these prices, especially in the UK, the four-pack is finally priced where it should be.
AirTags remain the simplest way for iPhone owners to track everyday essentials like keys, wallets, bags, and other easily forgotten gear. They integrate seamlessly with Apple’s Find My network, offering quick location checks and precision tracking when needed.
One of the best uses for AirTags is inside luggage. I recently went to France, and I was able to make sure my baggage made it to each destination since I had an AirTag inside.
I’ve even found myself adding one to my Switch 2. You know, just in case! I’ve found it incredibly helpful when I leave the case on the couch or an end table and can’t find it. Since the AirTags are so small, you should have no issues fitting one inside, even the tomtoc Slim carrying case.
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Robert Anderson is Senior Commerce Editor and IGN’s resident deals expert on games, collectibles, trading card games, and more. You can follow him @robertliam21 on Twitter/X or Bluesky.
